The Edinburgh Institute for Collaborative & Competitive Advantage
You can Register now for the Institute (and our new sector-themed 2018 Roundtable series)
What We Offer:
A Singular Competitive Advantage for Members
Simply put, we are in the business of helping your organisation compete; we recognise that not all the new fads and technologies will give you an edge, (and if your edge has to be specific to you, in your market too) so we have distilled the best thinking in competitive advantage.
We help create and project your singular, best and most highly differentiated Competitive Advantage / USP that is authentic, 'owned' only by your SME. A market of your own, based on your definition of 'market'.
- Your Competitive Advantage? 80%
- Your Compelling Advantage? 45%
- Your Competitive EDGE? 95%
Where are we?
Edinburgh Napier University, Scotland
We are developing the new online platform and will shortly invite you to join as a valued Member of the Institute.
Created and operated by Business people, for Business people.
What can I access right now?
Over one or two days, we can guarantee to show you what is standing in the way of your achieving competitive advantage and the resulting compelling story (your offer), and give you the competitive boost you need to improve revenue!
Just subscribe above and we will ping you out when the next Workshop is scheduled, and keep you up to date with the launch!
Watch out for announcments relating to these Roundtables – make sure that you are Registered (see above) to get the alerts for these events, as only a limited number of SMEs can fit around our big boadroom table!